Give Access to Google Ads & Analytics (No Passwords, No Headaches)

Why invites beat shared logins

Shared passwords break audit trails and make offboarding messy. Invites give every person their own account, role, and easy removal later.

Quick workflow (client or agency)

1. Add the user by email with the least privilege needed (viewer/analyst first; escalate only if required).
2. Require MFA on all Google accounts involved. If a master passphrase is needed, teach this: How to Create Strong Passphrases You’ll Actually Remember.
3. Verify sender & links before accepting invites—copy the URL and check the domain. Guide: Stop Phishing at the Source: Verify Links Like a Pro.
4. Offboard cleanly: remove the user, then rotate any secrets they touched. Playbook: The Simple Incident Playbook for Leaked Passwords.

Useful external references

• Google Ads: Access & security 🔗
• Google Analytics (GA4): User management 🔗
• Turn on Google 2-Step Verification 🔗

Related reading

Client onboarding done right: Secure Client Onboarding (Checklist)

When you must deliver a secret: The Safe Way to Share Passwords in 2025 (No Email)

API keys & .envs (dev teams): Share API Keys and .env Files with Developers (Safely)

Bottom line

Invite, verify, MFA, and offboard. That’s less risk, better logs, and zero password drama.

Secure One-Time Messages - Send confidential messages that self-destruct after being read once. Your privacy is our priority. →.